Mobile gifting startup Giiv raised $3.35 million in a series A round announced today Investors included Google CEO Eric Schmidt (through his personal seed fund TomorrowVentures), Saban Ventures, Founder Collective, and SK Telecom Ventures.

Schmidt was already a seed investor If the investors could have texted the $3.35 million into Giiv's bank account, they probably would have Giiv is a mobile gifting service which works via text messages, an iPhone app, and a Facebook app.

It's tag line is "texting with benefits."